The World’s 30 Most Popular Facebook Pages Right Now

With 550 million users around the world, and counting, Facebook is one of today’s leading destinations influencing online identity, entertainment, and content distribution. The current most popular facebook fan pages include those of Facebook itself (they own the page), Vin Diesel (surprisingly), Youtube (tube lovers), Coca-Cola (Mass brand) and the “Texas Hold’em Poker” (game freaks)… Continue reading The World’s 30 Most Popular Facebook Pages Right Now

3 Ways Brands Should Plot Their Digital Drive for 2011

Today brands are moving beyond marketing in exploiting new communications channels. Brand owners having recognized the enormous potential of digital media  are seeking to leverage on digital media across its marketing, sales and operations, it is important to note that tactics are going to have to evolve quickly because everyone’s experience online is evolving quickly,… Continue reading 3 Ways Brands Should Plot Their Digital Drive for 2011

Online Advertising in Nigeria: overview of trends, challenges & benefits

Over the years Internet marketing has evolved in Nigeria. According to Africa Internet Usage and Population Statistics, internet penetration in Nigeria is now 28.9% at estimated 43,982,200m users and as a result, owing to the huge marketing potentials inherent in digital media as a part of the overall marketing mix, coupled with the increasing use… Continue reading Online Advertising in Nigeria: overview of trends, challenges & benefits