How Web Analytics Can Help Your Business

Your website is critical to the success of your business. As a business owner, you can improve your marketing with valuable insights into how your customers interact with your website. The more you know about your website visitors, such as where they come from and which pages they like best, the more you can focus your marketing efforts on what […]

How to Market Your Business Using Email Marketing

As a business owner, email marketing can improve retention and engagement of your customers. It is of important to identify how to achieve this. Email marketing messages can take various forms; whether it is a series of welcome emails, a reminder to repurchase a needed product, a message to let your customers know that you […]

3 Ways to Create Targeted Content That Will Drive Traffic

Good content is an absolute requirement for social marketing and acquiring new customers. Without targeted, fresh, and convincing content, your efforts probably won’t produce the results you are hoping for. The three these strategies below would to help you effectively create and distribute attention-grabbing content that you use in social, email and  your website. #1. […]

HOW: To Think With Google

If you’re interested in learning and broaden your knowledge in any industry, the Think with Google site is definitely a useful tool. What exactly is Think with Google? It’s a hub for digital marketing information, research and learning resources both from a Google product standpoint and more broad industry standpoint. Content (research and data) shared are extremely valuable […]