Google: Evolution of Search & Innovation

I recently attended a google event, which was deemed to be the biggest Engage event of the year  with the aim of learning the very best ways to service clients from insights to creating proposals to tracking and measuring results. The event tagged Google Engage: Box of Tricks showcased  top tips on Google’s agency tools and an insight… Continue reading Google: Evolution of Search & Innovation

How to Convert Social Media Traffic Into Leads

I recently took a look at the traffic analytics of my website and realised that  48.27% of my site’s traffic is from Social Media (Facebook, Twitter and interestingly Google+) while 31.69%is from Search Traffic. This means i have been getting traffic by creating relevant content for readers and promoting it through my social media channels but how do… Continue reading How to Convert Social Media Traffic Into Leads

How to Add Followers to Your Google+ From Your Website

As the web gets ever increasingly social, it is important to be updated constantly. The growth of Google+ is something that marketers and bloggers will need to continue to optimize as it will drive traffic to your sites. Google+ Devs, an unofficial Google+ api news and development site has created a WordPress Plugin that allows people… Continue reading How to Add Followers to Your Google+ From Your Website

8 Reasons Why Google+ Has So Much Potential

The service has barely been available for a month now, and has acquired over 10 million users. That’s a big feat considering it’s the new social media networking platform out there battling with a host of others. Google is slowly pulling all strings together to “make GOOGLE the new INTERNET” by giving users a more… Continue reading 8 Reasons Why Google+ Has So Much Potential